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MoneyGram Launches In-App Bitcoin and Ethereum Investment Feature.
According to a press release, MoneyGram has introduced a new crypto feature that will allow customers to buy, sell and hold Bitcoin, Ethereum and Litecoin on its mobile application.
The newly-introduced service will provide exposure to several mainstream cryptocurrencies, including Bitcoin (BTC), Litecoin (LTC), and Ethereum (ETH), allowing users to invest in these assets as the cryptocurrency industry makes global penetration.
At launch, the service will be available to customers in most U.S. states and Washington, D.C., the American cross-border P2P money transfer firm disclosed in an official announcement on Tuesday.
MoneyGram has been one of the top leading financial services firms fully embracing cryptocurrencies, and this latest in-app feature is only one of the company’s numerous crypto-focused developments in recent times.
“Cryptocurrencies are additive to everything we’re doing at MoneyGram… MoneyGram enables instant access to over 120 currencies around the globe, and we see crypto and digital currencies as another input and output option,” Chairman and CEO at MoneyGram, Alex Holmes remarked, speaking on the development.
Holmes further highlighted the company’s commitment to ensuring that customers get the needed exposure to the burgeoning industry of cryptocurrencies. Holmes noted that this new service would easily allow users to invest in cryptocurrencies on the company’s mobile application.
MoneyGram partnered with American-licensed crypto cash exchange Coinme last year to offer BTC to customers through MoneyGram retail points. Coinme is now also responsible for powering this new MoneyGram in-app crypto investment feature.
MoneyGram has recently been actively involved in the cryptocurrency scene, seeking to satiate its crypto-curious customers with adequate offerings. In June, the leading P2P money transfer firm announced the launch of its innovative crypto-to-cash offering powered by Stellar.
Founded in 1980, MoneyGram remains committed to providing users with easy-to-access money transfer services as it serves over 10 million customers globally. With the growing interest in cryptocurrencies, MoneyGram’s mission has grown to accommodate the asset class.
As a testament to its growing interest, I’m cryptocurrencies, MoneyGram, and the Stellar Development Foundation formed a partnership with Techstars to foster trailblazing services in blockchain-powered transnational settlements, as The Crypto Basic reported in March.