Grayscale Defines XRP as Real-World Utility, Made Tangible

Grayscale’s new NYC installations spotlight $XRP as “real-world utility made tangible,” highlighting its role within the multi-asset GDLC ETF.

Recently, the billion-dollar asset manager unveiled physical installations featuring $XRP across New York City, stressing the asset’s significance within the GDLC ETF. The move is part of a campaign to bring the CoinDesk Crypto 5 ETF (GDLC) into the physical world through a series of crypto-themed public displays.

The campaign comes as interest in the newly launched ETF continues to grow, with $XRP holding a notable allocation in the fund.

Grayscale Brings GDLC Into the Real World

In its post on X, Grayscale announced: “We brought Grayscale CoinDesk Crypto 5 ETF GDLC to the real world.”

Alongside, it shared images of large-scale installations representing the five digital assets that make up the fund. Each installation carries a thematic tagline that reflects the perceived role of the asset within the crypto ecosystem: