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Coffee giant Starbucks announced Friday that it is shutting down its Starbucks Odyssey beta platform, which provided NFT-based rewards minted on Ethereum scaling network Polygon.
Starbucks will close the Odyssey platform and the associated Discord server in the coming days, with no clear indication of a planned return.
"The Starbucks Odyssey Beta must come to an end to prepare for what comes next as we continue to evolve the program," an official FAQ reads.
"While the Starbucks Odyssey Beta program is ending, we are excited for you to see what comes next and are grateful for your consistent engagement and feedback," the FAQ also reads. "We are thankful to have had this opportunity to test into these different ways of driving community and loyalty at Starbucks and we look forward to bringing these learnings to a broader audience."
This story is breaking and will be updated with additional details.