On May 2, Sports Illustrated's ticketing subsidiary SI Tickets launched the Box Office platform, a self-service event management and primary ticketing solution powered by the Polygon blockchain. Built in conjunction with Web3 software developer ConsenSys, Box Office enables owners, organizers and hosts the ability to create, manage and promote a fully scalable, paid or free ticketed live sporting event.
As part of the new platform, SI Tickets and ConsenSys are partnering to develop a Super Ticket that allows hosts to remain connected to their attendees through highlights, collectibles, exclusive offers and loyalty benefits via $NFT technology. Blockchain is the future of ticketing, SI Tickets CEO David Lane said.
From the moment we launched our global event marketplace, which now boasts 50 million tickets to over 250,000 sports, concerts and shows, we have been preparing to enter and disrupt the primary ticket market.
cointelegraph.com