Creepz NFT sales surge 239% following Spotify partnership news

The sales volume of Creepz by Overlord, an Ethereum-based non-fungible token ($NFT) collection, surged by 239% in the 24 hours to 11:00 p.m. on Thursday in Hong Kong, after its creator announced a partnership with music streaming giant Spotify.

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Fast facts

• The collection’s sales increase raised its floor price by 27% to 2.25 Ether (US$3,719) at OpenSea, and 41% to 2.25 Ether at LooksRare, the two marketplaces where the collection is dominantly traded.
• Creepz by Overlord is an $NFT collection of more than 11,000 lizard avatars launched in January 2022 by Web3 gaming firm Overlord.
• On Thursday morning in Asia, Overlord announced a partnership with Spotify that would allow Creepz $NFT holders to access token-enabled, community-curated playlists.
• Currently, a pilot of the project is available for Android smartphone users in the United States, the United Kingdom, Germany, Australia and New Zealand.
• The Creepz community will join Kingship, a virtual $NFT band of three Bored Ape Yacht Club and one Mutant Ape Yacht Club avatars signed to Universal Music Group’s Web3 label 10:22PM, which has its own token-enabled playlist on Spotify.

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