Binance Japan announced a new partnership with PayPay, one of Japan’s cashless payment providers. PayPay, a SoftBank Corp. group company, has acquired a 40% stake in Binance Japan.

The agreement aims to expand access to digital assets and Web3 services in Japan by linking PayPay’s large user base and established payment infrastructure with Binance’s blockchain technology.

Integration of PayPay Money

In the first stage of the partnership, Binance Japan users will be able to buy cryptocurrencies using PayPay Money and withdraw funds directly into their PayPay Money wallets. The integration is expected to create a smoother experience for customers using both traditional and digital financial services.

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Masayoshi Yanase, Corporate Officer of PayPay, said the company’s investment reflects its plan to combine convenience and security in digital finance. Takeshi Chino, General Manager of Binance Japan, described the alliance as a step toward broader Web3 adoption in the country.

🇯🇵JAPAN JUST GOT MORE CRYPTO-FRIENDLY!

Japan's PayPay app acquires a 40% stake in Binance Japan to expand crypto and digital payment options. pic.twitter.com/5QB5MflbEy

— Coin Bureau (@coinbureau) October 9, 2025

Part of Binance’s Local Partnership Strategy

The collaboration aligns with Binance’s strategy of building local partnerships to ensure compliance in key markets, according to the firm. For Japan, it represents a growing effort to merge regulated financial systems with emerging digital asset services.

PayPay’s Global Expansion Plans

Separately, PayPay has been expanding beyond Japan. The company launched its payment service in South Korea in September. In August, it confidentially filed with the US Securities and Exchange Commission to list American depositary shares on a US stock exchange. The timing and size of the offering have not yet been finalized, and the listing remains subject to market conditions.