Bitget backs UNICEF’s global Game Jam and blockchain training initiative

Bitget backs UNICEF’s global Game Jam hackathon and will develop UNICEF’s first blockchain training module in a bid to equip youth with digital skills.

Bitget, the world’s leading Universal Exchange (UEX), has announced its formal support for UNICEF’s first-ever global Game Jam, a virtual hackathon designed to empower youth across eight countries to create original video games over a 40-day period. The hackathon is open to participants under 21 years old from Armenia, Brazil, Cambodia, India, Kazakhstan, Malaysia, Morocco, and South Africa.

The initiative is part of Bitget’s strategic partnership with UNICEF’s Game Changers Coalition, which aims to equip young people, especially girls in emerging economies, with STEAM skills and pathways to entrepreneurship and innovation.

“Introducing children to digital skills at an early age is important to accelerate the growth of emerging tech and finance. Emerging technologies such as blockchain offer the tools needed for youth to become entrepreneurs, builders, and innovators on a global scale. We plan to tap into this potential and make the digital space more inclusive and empowering for the next generation of women leaders,” said Gracy Chen, CEO of Bitget

As part of the partnership, Bitget Academy, the educational arm of Bitget, is also developing UNICEF’s first interactive blockchain training module tailored to video game production. The program is designed to teach participants practical blockchain skills—including smart contract integration, tokenization, and decentralized game mechanics—and is expected to reach 300,000 people, including adolescent girls, parents, mentors, and teachers across the eight countries.

The hackathon initiative comes on the heels of Bitget marking a new chapter for its flagship women-in-blockchain initiative, Blockchain4Her, with the launch of its “Lady Forward” campaign. Lady Forward expands into university partnerships, internship programs, and the Female Leaders Program, connecting women across the blockchain ecosystem.

Since its inception in January last year, Blockchain4Her has already produced measurable impact, funding 11 women-led startups through its Pitch n’ Slay competitions and engaging over 300,000 people globally through collaborations with UNICEF’s Game Changers Coalition.

It also builds on the earlier Blockchain4Youth initiative, launched in May 2023, which equips students with digital and entrepreneurial skills through courses, hackathons, and mentorship programs.