Keith Gill, the investor phenomenon known for his involvement in the 2021 GameStop short squeeze, is back in the spotlight due to a suspicious posting of PumpFun tokens on an X account.
The account, which had been silent for about 16 months, became active again and shared a Solana-based PumpFun token contract address, but the post was quickly deleted. Social media users suggested that the account may have been hacked.
GameStop shares experienced sharp volatility following the incident. Shares, which had risen by as much as 13% during the day, erased their gains and fell into negative territory after the aforementioned social media post. Allegations of fraud and “rug pull” circulating on social media caused panic among GME shareholders.
Keith Gill, known by the usernames “Roaring Kitty” and “DeepF***ingValue,” is particularly recognized for his posts on Reddit’s WallStreetBets community. Gill was a key figure in the historic short squeeze on GameStop stock in 2021, becoming a symbol of the organized movement of individual investors against hedge funds.
Roaring Kitty’s return to social media has historically triggered sharp market movements. Following her first post in 2024, GameStop shares surged over 70% in a single day, and memecoin-like stocks and related crypto assets experienced significant fluctuations.
*This is not investment advice.