- Stellar Development Foundation created a Market Development team with regional leads in Latin America, Europe, Africa, the Middle East, and APAC.
- This strategy aims to accelerate local institutional adoption by connecting banks, fintechs, and asset issuers to the network’s rails.
- Each region has a lead with specific expertise in payments, digital assets, or local financial regulation.
The Stellar Development Foundation (SDF) announced the formation of a global Market Development team aimed at deepening institutional adoption of the network in the regions it considers will define its next phase of growth.
Chief Executive Officer José Fernández da Ponte explained in a statement that the institutions the foundation seeks to bring on board —banks, payment processors, asset issuers, fintechs, and remittance providers— make their integration decisions at a local level, which means a global strategy is not enough to earn their trust.
crypto-economy.com

