coindesk.com
$FLOKI$0.0₃1053, a cryptocurrency project that started as a memecoin and has since evolved with its own ecosystem, has seen its price jump nearly 23% in the last 24 hours after the launch of its first exchnage-traded product (ETP) in Europe.
The new offering, called Valour Floki SEK ETP, launched on Oct. 3 on Sweden’s Spotlight Stock Market, making Floki the first $BNB Chain ecosystem token to secure an ETP besides $BNB itself.
Developed by Valour, a subsidiary of DeFi Technologies, the product is designed for both retail and institutional investors who want exposure to the $FLOKI token without holding crypto directly.
Floki, which exists on both the Ethereum and $BNB chains, has an ecosystem that includes a play-to-earn non-fungible token ($NFT) game, a DeFi asset locker, an $NFT marketplace, and a crypto education platform.
The launch coincides with renewed momentum in $BNB Chain projects. $BNB itself surged past $1,150 this week to a new all-time high, before seeing a correction to just below that level.