blockchainreporter.net
In a significant development for the web3 gaming landscape, Helika, a pioneering project designed to empower game studios to build, grow, and optimize their offerings, has announced a strategic partnership with Notcoin, a prominent web3 community.
This collaboration aims to revolutionize user acquisition (UA) strategies by leveraging collective resources to benefit both traditional and web3 gaming studios, potentially bypassing conventional advertising avenues.
Helika 🤝 @thenotcoin
— HELIKA (@HelikaGaming) July 3, 2024
We are excited to announce a Strategic Product Partnership with @thenotcoin, one of the largest web3 communities with 9M+ off-chain and 2M+ on-chain holders.
The joint product offering will drive profitable UA for both traditional and web3 gaming… pic.twitter.com/k2YXMrWo3P
Helika, known for its innovative solutions that enable game developers to efficiently scale their operations, aligns perfectly with Notcoin’s extensive reach, which includes more than 9 million off-chain and over 2 million on-chain holders. The synergy between these two entities is poised to introduce a new paradigm in gaming promotion and community engagement, setting a benchmark for the industry.
Revolutionizing Game User Acquisition and Engagement
The collaboration introduces an integrated product offering that combines Helika’s advanced tools such as Helika Attribution, Engage, and Analytics with Notcoin’s questing platform.
This integration is tailored to enhance the gaming experience by improving user acquisition and engagement metrics, a crucial aspect for the success of any game in the highly competitive market. The goal is to provide a more targeted and effective marketing approach that could reduce costs and increase the precision of advertising efforts.
Inal Kardan, Gaming Lead at the TON Foundation, expressed enthusiasm about the partnership’s potential impact on the gaming sector. “The joint efforts of Helika and Notcoin promise to usher in the next generation of gaming on platforms like Telegram,” he stated.
The TON blockchain, which also commented on the collaboration, hinted at the significant implications of this partnership with a playful remark, “Probably nothing…”
Probably nothing… 💎👀 https://t.co/ovmlLAQaWD
— TON 💎 (@ton_blockchain) July 3, 2024
As part of this strategic alliance, the first five customers to utilize these integrated solutions are already participating in a testnet phase, showcasing the proactive steps taken by both Helika and Notcoin to ensure the effectiveness of their joint offerings.
This initiative not only highlights the partners’ commitment to driving innovation but also marks a critical step towards creating a more interconnected and efficient ecosystem for the gaming community.