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Ripple launches liquidity hub to bridge crypto and fiat for businesses, XRP absent from digital assets
Ripple, a fintech firm known for its cross-border payments service called on-demand liquidity (ODL), has launched a new liquidity hub aimed at bridging the gap between crypto and fiat for businesses. The liquidity hub, which was launched on April 13 after a successful pilot last year, operates as a stand-alone solution in addition to Ripple's ODL service, offering partners access to payout rails worldwide.
The liquidity hub is designed from an enterprise perspective, offering digital assets from various market makers such as crypto exchanges and over-the-counter trading desks. This allows enterprise partners to source liquidity from large pools of deep liquidity, including United States dollars, Bitcoin, Ether, Ethereum Classic, Bitcoin Cash, and Litecoin.
Notably, the product launch does not mention XRP, the crypto token issued by Ripple, which has been central to most of the company's liquidity products and services in the past. However, XRP was mentioned among the digital assets in the pilot phase of the liquidity hub. The omission of XRP could be attributed to Ripple's ongoing court battle in the U.S. with the Securities and Exchange Commission.
Ripple launches liquidity hub for businesses, aims to reduce transaction costs and streamline operations
Ripple claims that its liquidity solution will significantly reduce the cost of operations on high-volume transactions by optimizing cryptocurrency pricing and liquidity across asset pairs. The liquidity hub eliminates the need for pre-financing capital positions to source liquidity or conduct transactions, reducing administrative requirements by enabling organizations to access digital assets in a single place. The service also locks in optimum pricing for digital assets to protect companies from market instability and price swings.
Ripple has gained recognition in the fintech world for its liquidity solutions and cross-border remittance services. Its ODL solution has onboarded several banks worldwide, providing cheap remittance services with the help of cryptocurrencies. The launch of the liquidity hub expands Ripple's offerings and provides businesses with a new way to access liquidity, although XRP's absence from the mentioned digital assets may be linked to the ongoing legal proceedings.
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