The crypto market is currently undergoing a significant change in how success is measured by the network. Total Value Locked (TVL) was historically used to measure success, but the crypto community is now prioritizing Monthly Active Addresses (MAA) to better represent the use of the network in actual transactions and the retail uptake of the network. Data from Phoenix Group indicates a stark contrast in active users on Layer-1 and Layer-2 protocols across the 3 main active networks by user volume.
$BNB Chain and Solana – The Retail Heavyweights
Recent metrics demonstrate $BNB Chain continues its dominance on a monthly active address basis with more than 40 million users. Much of this growth can contribute to its low cost of entry and its pervasive integration with the largest exchange platform in the world. Not to be ignored, Solana had over 23.7 million MAA and a unique daily user count of 3.2 million, which, in combination with its memecoin surge, reflects a broader trend of growth associated with DEX aggregator platforms such as Jupiter.
Ethereum continues to be the dominant, capital-intensive, institution-focused DeFi hub; however, $BNB Chain and Solana are gaining traction in the high-volume retail market with lower transaction fees and faster transaction speeds compared to Ethereum. This makes $BNB Chain and Solana much more appealing for use cases such as micro-transactions, gaming, and social applications than Ethereum.
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