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Social trading network Etoro (NASDAQ: ETOR) has announced its evolution toward a tokenized future during a webinar where Co-founder and CEO Yoni Assia emphasized the company’s long-standing belief in tokenization as a means to facilitate the transfer of wealth through blockchain technology.
Etoro plans to expand its trading offerings to include 100 popular US-listed stocks and ETFs available for 24/5 trading, enhancing user flexibility. Additionally, the platform will introduce spot-quoted futures in collaboration with CME Group, allowing for accessible-sized contracts with familiar pricing. Assia highlighted the potential of tokenization to democratize finance by providing 24/7 accessibility to assets, starting with the launch of US-listed equities as ERC20 tokens on the Ethereum blockchain. This initiative aims to integrate tokenized assets into the broader decentralized finance (DeFi) ecosystem, enabling users to redeem tokenized stocks for their underlying positions on Etoro.