The purchase was part of a structured weekly program to steadily increase Coinbase’s crypto holdings.
“We’re deploying our money into Bitcoin purchases. We significantly grew our portfolio in 2025. We doubled the number of $BTC native units we held in our investment portfolio,” Coinbase CFO Alesia Haas stated.

“We are going to continue down all those paths. We’re going to continue buying Bitcoin, continue buying back, continue to look at opportunistic M&A, and continue to really dynamically manage the opportunities that we see ahead of us,” she added.
In addition to Bitcoin, Coinbase added more Ethereum to its investment portfolio. The company acquired 2,460 $ETH in Q4, boosting the stash to 151,175 $ETH valued at $297 million.

Coinbase’s Q3 investment portfolio
Corporate treasuries have increasingly allocated capital to Bitcoin as a strategic reserve amid heightened economic uncertainty. The trend mirrors approaches taken by firms such as Strategy, which pioneered large-scale institutional accumulation.
Coinbase has signaled plans to continue expanding its digital-asset reserves while diversifying revenue through its Base blockchain network and prediction-market products.