$CRO price rose for the third straight day, surging more than 50% in the past 24 hours as it continued to attract investor interest driven by the recent $CRO-focused treasury initiative, whale accumulation, and other supporting factors.

According to data from crypto.news, Cronos ($CRO) rallied 76% to an intraday high of $0.37 before settling at $0.33 at press time. The token’s price has been on a parabolic rally for the past three days, gaining nearly 106% during the period and now trading about 350% above its year-to-date low.

Its market ranking also surged as it briefly became the 16th largest crypto asset by market cap earlier today before settling at 21st with a valuation of $11.2 billion.

$CRO’s gains today were also supported by a surge in daily trading volume, which more than doubled from the previous day to reach $2.29 billion. The majority of the volume came from Upbit, followed by Crypto.com and Coinbase exchanges.

Why is $CRO price rallying today?

Cronos price has been parabolic in recent days, driven by several key factors, the most prominent being the recent announcement of a $6.4 billion deal between Trump Media, Crypto.com, and Yorkville Acquisition Corp to form a crypto treasury company focused on accumulating $CRO.

The partnership includes over $1 billion in direct $CRO purchases and plans to integrate $CRO into Trump Media’s platforms as both a payment option and a rewards mechanism.

Another key factor that has played a big part in $CRO’s price surge today is the recent unveiling of the Cronos team’s 2025–2026 roadmap, which outlines plans to scale its on-chain ecosystem and drive user adoption.

On top of that, whales have shown strong interest in $CRO in recent days. Per data from Santiment, the number of addresses holding around 10,000 to 10 million $CRO tokens has increased over the last three days. Such whale accumulation often drives retail FOMO, with investors jumping in on expectations of further price appreciation.

$CRO whale addresses accumulation chart - Cronos price surge analysis 2025 crypto market rally">

Source: Santiment

Derivatives data suggest the rally is also being driven by futures activity, with open interest hitting a record high of $181 million. Meanwhile, the weighted funding rate has flipped back to positive, and the long/short ratio remains above 1, both signs that bullish sentiment continues to dominate the market.

Even on-chain metrics appear strong for Cronos. According to data from DeFiLlama, the total value locked in Cronos’s DeFi ecosystem has surged 27% over the past day to $1.24 billion, while the total market cap of stablecoins on the network has risen by 9% over the past week to $183 million.

Additionally, revenue generated by its DeFi applications has skyrocketed from $63,800 last week to $225,000 this week, with over $100,000 recorded in the past 24 hours alone.

Collectively, these metrics point to accelerating user activity and capital inflow across the Cronos ecosystem, which supported $CRO’s gains today and also suggests its rally could extend in the coming days.

$CRO price analysis

On the daily chart, $CRO has recorded three consecutive large-bodied bullish candlesticks, signaling strong upward momentum.

As of press time, technical indicators continue to point toward a short-term continuation of this bullish trend. The Supertrend indicator has flipped bullish, displaying a green signal line beneath the current price, typically interpreted as a buy signal.

$CRO price, Supertrend and MACD chart — Aug. 28 | Source: crypto.news

Additionally, the MACD line has crossed above the signal line, accompanied by expanding green histogram bars, reinforcing the upward momentum.

Given this setup, $CRO bulls will most likely target the psychological resistance level at $0.40. A decisive breakout above this threshold could open the path for further gains.