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Google posts official document on cryptocurrency ads ban


Google has decided to support its newly-imposed ban digital currency advertisement with an official announcement (the ban to start in June 2018). Some journalists initially titled the news on this new measure describing it as a silent or a quiet one. Since then, the vast corporation has provided details outlining it financial policy update.

By terms of this new policy, Contracts for Difference, rolling spot forex, and financial spread betting are also prohibited in Google ads. Unlike digital currency advertisers, those promoting three aforementioned financial activities can get a permission from Google if they provide the licence from the financial authorities of the country their business is registered in. Cryptocurrency advertisers, as it seems, cannot use this measure to get their ads back online.

“In addition, ads for the following will no longer be allowed to serve:
<...>

  • Cryptocurrencies and related content (including but not limited to initial coin offerings, cryptocurrency exchanges, cryptocurrency wallets, and cryptocurrency trading advice)”

Banned “cryptocurrency trading advice” activities, as far as it seems, might easily be connected to the digital currency news websites in which the contributors analyze price dynamics and post articles on which digital currency it is beneficial to buy right now (something which Bitnewstoday prefers not to do in the news section). The “including but not limited” construction also leaves room for ad regulators to ban anything crypto-related they deem necessary.

Image courtesy of Getty Images


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