Crypto Exchange Zipmex Partners With Australian Football And Rugby Teams

Singapore-based crypto exchange Zipmex has partnered with Australia’s A-League Men soccer league and National Rugby League teams in an effort to expand its presence in the country. According to a Forbes report, Zipmex is joining forces with the National Rugby League’s Penrith Panthers, the defending national champions, as well as the A-League Men’s Central Coast Mariners, the two-time national champions. Under the partnership deal, Zipmex will host educational workshops at the games to create awareness on digital assets. The firm will also offer fans giveaways of digital coins and non-fungible tokens (NFTs) featuring players from the National Rugby League

“It is Zipmex’s primary goal in 2022 to expand our cross-dimensional presence–real world and metaverse in the Asia Pacific and explore different ways to engage with current and potential users,” said co-founder and CEO Marcus Lim.

Established in 2018, Zipmex offers crypto services in Thailand, Indonesia, Singapore, and Australia. The firm has over 2 million users and processed roughly $21.7 million of spot trades as of April 25.