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BNY Mellon Thinks Digital Assets Aren’t Going Anywhere, Anytime Soon

source-logo  cryptoknowmics.com 09 February 2023 05:06, UTC

The head of digital assets at BNY Mellon, Michael Demissie, doesn't think that the cryptocurrency market fall in 2022 would have much impact on institutional interest in digital assets. At a conference run by Afore Consulting on Feb. 8, Demissie said the digital asset industry is “here to stay” as institutional investors have held a strong interest in crypto.

BNY Mellon Digital Assets Head Has Full Faith In Their Potential

Demissie backed up his thoughts by referencing a survey conducted by BNY Mellon in October 2022, which found that 91% of custodian bank clients are interested in investing in blockchain-based tokenized products. The survey also found that 86% of institutional players are adopting a “buy and hold” strategy, which may suggest that they see the cryptocurrency market as a long-term play. 88% of those surveyed also said the severe cryptocurrency market turndown in 2022 hasn’t changed their plans to invest in the digital asset sector over the long term. Demissie did, however, state that more work needed to be done in Washington D.C. so that industry players can move forward with more regulatory clarity.

Caroline Butler Appointed as BNY's CEO of Digital Assets

On Feb. 2, BNY Mellon announced the appointment of Caroline Butler as the firm’s CEO of Digital Assets to help drive the next wave of adoption for the bank’s clients. Butler was previously the CEO of custody services. The appointment comes as BNY Mellon launched its own digital custody platform in October last year, offering selected institutional clients the opportunity to invest in Bitcoin (BTC) and Ether (ETH). Earlier in February last year, BNY Mellon announced a partnership with on-chain metrics platform Chainalysis to help track and analyze cryptocurrency products. BNY Mellon isn’t the only big bank making moves in the digital asset industry of late. Goldman Sach reportedly expressed interest in buying cryptocurrency firms after several were impacted by FTX’s catastrophic collapse in November.
cryptoknowmics.com